Richard Maslen has travelled across the globe to report on developments in the aviation sector as airlines and airports have continued to evolve and adapt to changing market conditions. Initially managing the weekly newsletter for respected aviation insurance loss adjuster Airclaims Limited, he later joined aviation media company Key Publishing where he spent almost nine years interviewing many of the industry’s senior players producing content for renowned titles such as Airliner World and Airports of the World. In 2011, he joined air service development specialist Routes (latterly part of UBM) where he developed a complete digital editorial content strategy for the business and has become well respected by the aviation community for his knowledge and insight. In April 2017, he left to establish his own business, Maslen Aviation Consultancy, providing storytelling content production, delivery and promotion support as well as consultancy services on aviation topics. He has already started working independently for a number of clients providing online content, event coverage, conference speaking, media appearances, advice on marketing and live event experience as well as project management on an exciting new content platform.
At last night’s Saturday reception, the informal opening to this year’s World Routes in Chengdu, China, Andre Van Den Berg, executive vice president and chief commercial officer, Amsterdam Schiphol Airport highlighted how from modest roots the facility has grown to welcome over 58 million passengers annually, with 1.6 million tonnes of cargo passing through, and where 65,000 people come to work every day.
Attending this year's World Routes in Chengdu, China with a five strong team, Edinburgh Airport are at the 22nd World Route Development Forum with the aim of attracting new airlines and selling Scotland to the world. But, above all they plan to use the event to reinforce a strategy to secure future direct connectivity between Scotland's capital city and China's growing gateways.